Automatic Campaign Optimizations
The Bidder: Intelligently adjust the bids for ad zones and block the zones that don't convert
Landing Pages: Select from several algorithms for your best performing Landing Pages to receive the most traffic
Blocking Rules: For under-performing browsers, countries, devices, languages, mobile carriers, OS, sites and zones
Ad Variations Optimizations: Our algorithms will ensure that your best ad variations will be prioritized
Conversion Tracking
Create Conversion Tracking Goals to monitor the performance of your campaigns
Track your goals by using Conversion Tracking API - S2S
Alternatively, you can also track your goals using Pixel Tracking
The Campaign Compliance feature helps you protect your network, publishers and audiences.
Approve each campaign before it starts to run on your platform
Reject campaigns that don’t meet your standards
Ensure the delivery of safe and relevant user experiences to your audiences
Upload and manage all your creative assets in our Media Library. Have them easily accessible for future use.
More Campaing Features
Frequency Capping: Easily limit the number of times your ads are shown to the same person
Asynchronous Ad Loading: Serve ads without delaying the page load time
Custom Targeting (key/value pairing): Reach clearly defined audiences by setting keys and values to identify them
Automatic Image & Video Optimization to deliver high quality ads
More Powerful Features for Your Ad Server
Protect your brand, network and audiences with an automated solution that helps you eliminate malvertising, lack of ad compliance and bad quality ads. Over 40 detections available through AdSecure.
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One of the most comprehensive financial management systems available in the ad industry. A vast array of options within an intuitive user interface that delivers an unparalleled user experience.
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Select the pricing model that best suits the objectives of each of your campaigns. From essential pricing models to more advanced and smart models, EXADS offers an extensive choice for all.
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