EXADS vs. Equativ
EXADS vs. Equativ
Ad servers comparisons based on their functionalities and major features. Gain valuable insights from a side-by-side view of EXADS and its main competitors.
| White-Labeling | ||
|---|---|---|
| Self Service | ||
| Monthly Ad Impressions Served | +360B | +100B |
| API | ||
| Malvertising Protection | ||
| Asynchronous Ad Loading | ||
| Programmatic RTB for Publishers | ||
| Programmatic RTB for Advertisers | ||
| Advanced Documentation | ||
| Tech Support |
Products
| Publisher Ad Server | ||
|---|---|---|
| Ad Network | ||
| Ad Server APIs | ||
| DSP | ||
| SSP |
Ad Serving Channels
| Console | ||
|---|---|---|
| Connected TV | ||
| Desktop | ||
| DOOH | ||
| In-App | ||
| Mobile |
Ad Format
| Direct Links | ||
|---|---|---|
| Display Banner | ||
| DOOH | ||
| Email Clicks | ||
| Instant Message | ||
| Interstitial Ads | ||
| In-Stream Video | ||
| In-Video Banner | ||
| Large Footer | ||
| Native Exit | ||
| Native Ads | ||
| Outstream Video | ||
| Popunders | ||
| Push Notifications | ||
| Sticky Banner | ||
| Video Banner | ||
| Video Slider |
Campaign Optimization
| Automated Bidder | Not Specified | |
|---|---|---|
| Traffic Distribution Algorithm | Not Specified | |
| Custom Targeting |
Pricing Models
| CPA | ||
|---|---|---|
| Dynamic CPA | ||
| CPC | ||
| CPM | ||
| Smart CPM | ||
| CPV |
Video Ad Zones Tags
| VAST tags | ||
|---|---|---|
| VPAID tags |
Targeting Options
| Ad Zones | ||
|---|---|---|
| Browser | ||
| Contextual | ||
| Time Schedule | ||
| Demographic | ||
| Device | ||
| Domains | ||
| Location/GEO | ||
| IP Ranges | ||
| Keyword | ||
| Language | ||
| Mobile Carrier | ||
| Operating System | ||
| Behavioral Retargeting | ||
| Site | ||
| Sub ID |
Analytics
| Conversion Tracking | ||
|---|---|---|
| Customisable Dashboards | ||
| Custom Reports | ||
| Historic Analytics | ||
| Intelligent Data Analysis | ||
| Number of Dimensions | 25+ | 9 |
| Number of Filters | 25+ | Not Specified |
| Number of Metrics | 50+ | 40+ |
| Real Time Analytics | ||
| 3rd-Party Analytics |
Payment Methods
| Cheque | ||
|---|---|---|
| Credit Card | ||
| Cryptocurrency | ||
| DirectDebit | ||
| Paypal | ||
| UnionPay | ||
| Wire Transfer |
Roles Management
| Admin | ||
|---|---|---|
| Account Manager | Not Specified | |
| Agent | ||
| Finance Mgt | ||
| Compliance Officer | ||
| Advertisers | ||
| Publishers |
Note: Based on information available online. Contact us at info@exads.com if you notice information that is out of date and needs to be updated.
Our clients love us and consistently give us top marks for the quality of support, ease of use, admin, setup and ease of doing business with.
★★★★★
A Trusted Ad Serving Platform“It's the most advanced platform compared to the main competitors, a very powerful software. Very intuitive, detailed in statistics, and easy to integrate with partners directly and via RTB.”
Ada L.
Head of Publisher
Top Rated
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