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EXADS launches fully customisable native advertising format

EXADS launches fully customisable native advertising format

Dublin, Ireland. March 2, 2017: EXADS, the world leader in ad serving technology, today announced that it has launched a new ad format: native advertising. Native advertising is a commonly used ad format in the mainstream industry and because the ad appears just like the editorial content of the publishers site, it has a much higher click through rate compared to standard banner advertising. According to www.mediapost.com consumers interact with native ads 20% to 60% more than they do with standard banner ads.

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EXADS updates its platform API to v1.1

Dublin, Ireland. 28 September 2015. EXADS, the world leader in ad serving technology, today announced that it has updated its platform API to version 1.1.

This latest update offers even more programmatic control over campaigns for advertisers using the EXADS platform by allowing clients to create or modify existing campaigns. This builds upon the features of being able to copy campaigns and pull statistics that were made possible with v1 of the API.

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EXADS LAUNCHES v1 OF ITS NEW API

Dublin, Ireland. 5 May 2015. EXADS, the world leader in ad serving technology, today announced that it has opened up its platform to developers, clients and partners with the launch of v1 of its brand new API.

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